About FJB Strategies

FJB Strategies Team
2018

Year Founded

40+

Team Members

500+

Clients Served

Our Story

From a Garage in Austin to a National BI Leader

FJB Strategies was founded in 2018 by a trio of data scientists and operators who were frustrated by one recurring problem: enterprise Business Intelligence software was extraordinarily powerful — but exclusively accessible to Fortune 500 companies with million-dollar IT budgets.

Working out of a co-working space in Austin's East Sixth district, founders James Briton, Francisco Velez, and Brianna Cole spent 18 months building what they believed the mid-market deserved: a fully-featured, secure, and intuitive BI platform at a price point that actually made business sense.

Today, from our headquarters at 4200 Congress Ave in Austin, TX, a team of 40+ engineers, data scientists, and customer success specialists serve hundreds of mid-market clients across retail, financial services, healthcare, and e-commerce — all united by a single mission: Intelligence That Drives Results.

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Our Mission

Democratizing Business Intelligence

We believe every mid-market company deserves the same competitive advantage that data-driven giants have. That's why we built FJB Strategies.

Our Mission

To make enterprise-grade Business Intelligence accessible, affordable, and actionable for every mid-market company ready to compete on data.

Our Vision

A business world where intelligence is the great equalizer — where a 50-person company can outmaneuver a 50,000-person one purely through smarter use of data.

Our Promise

We don't just sell software. We partner with each client to ensure they extract maximum value from their data — measured in real revenue outcomes, not vanity metrics.

Leadership

Meet the Team

The experienced leaders driving FJB Strategies' product, culture, and client outcomes.

James Briton

Co-Founder & Chief Executive Officer

Former Head of Analytics at a Big Four consulting firm, James brings 15+ years of enterprise data strategy experience. He leads company vision, investor relations, and strategic partnerships.

Francisco Velez

Co-Founder & Chief Technology Officer

A MIT-trained computer scientist and former senior engineer at two unicorn startups, Francisco architects FJB's platform infrastructure and leads a team of 22 engineers across backend, data, and security.

Brianna Cole

Co-Founder & Chief Revenue Officer

With a decade in B2B SaaS sales leadership, Brianna has built FJB's go-to-market engine from zero to 500+ clients. She also oversees customer success, partnerships, and marketing strategy.

Core Values

What We Stand For

Our values aren't posters on a wall — they're the criteria against which every product decision, hiring decision, and client interaction is measured.

Security First

We treat client data as if it were our own. Every feature is designed with security and privacy at its core, not bolted on as an afterthought.

Relentless Innovation

The BI landscape evolves fast. We invest 20% of every engineering sprint into research and exploratory features so our clients always have the edge.

Client Obsession

We don't measure success in ARR alone — we measure it in client outcomes. Every support interaction, every onboarding call, every update is driven by this obsession.

Ethical Data Use

We believe data intelligence must be built on a foundation of consumer consent and transparency. We never compromise on ethics for the sake of a feature.

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Start your free trial today or reach out to schedule a personalized demo with our team.

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